Teens today are forty percent less empathetic than they were thirty years ago. Why is a lack of empathy—which goes hand-in-hand with the self-absorption epidemic Dr. Michele Borba calls the Selfie Syndrome—so dangerous? First, it hurts kids’ academic performance and leads to bullying behaviours. Also, it correlates with more cheating and less resilience. And once children grow up, a lack of empathy hampers their ability to collaborate, innovate and problem-solve—all must-have skills for the global economy. In UnSelfie Dr. Borba pinpoints the forces causing the empathy crisis and shares a revolutionary, researched-based, nine-step plan for reversing it. Empathy is a trait that can be taught and nurtured. Dr. Borba offers a framework for parenting that yields the results we all want: successful, happy kids who also are kind, moral, courageous, and resilient. UnSelfie is a blueprint for parents and educators who want to kids shift their focus from I, me, and mine…to we, us, and ours.Dr. Michele Borba explains why there’s an empathy crisis among children today, and what parents and educators MUST do to combat it.Biographical NoteMichele Borba, EdD, is an internationally renowned educational psychologist and an expert in parenting, bullying, and character development. One of the foremost authorities on childhood development in the country, she is a regular NBC contributor who appears regularly on Today and has been featured as an expert on Dateline, The View, Dr. Phil, NBC Nightly News, Fox & Friends, Dr. Oz, and The Early Show, among many others. She lives in Palm Springs, California, with her husband, and she is the mother of three grown sons.Review QuotePraise for Michele Borba:“[The] go-to parent expert.”Review Quote“The most trusted parenting expert in America.”Review Quote“The Mommy Whisperer.”Review Quote"In this brilliant and timely book, Michele Borba brings into sharp relief the key skill for children making it in the twenty-first century -- empathy. This beautifully written, eminently actionable book will inspire parents and their children to take on the complex issues of our twenty-first century guided by the power of empathy and kindness. This book offers a roadmap to a much brighter future."Review Quote"UnSelfie is an absolute must-read for parents. Want your children to be both caring and successful? UnSelfie shows you how, with easy to implement techniques grounded in the latest research. It turns out that empathy-- understanding other people's feelings -- is not just "nice," but one of the most useful skills your children can learn. An engaging read with vivid stories and practical advice, UnSelfie is the most importa