Casual Super Symbols Are Creative: Huayuhua Strategic Marketing Creative Method That Has Swept The Chinese Market 17 Years

The words "Hua and Hua Method" have been widely circulated in the marketing industry, and words such as "super symbols" and "brand parasitics" have also been known, understood and applied by more and more marketers. However, as a systematic marketing idea in the local marketing industry, "Hua USB drive communication has been spread for more than ten years.

From product development, product naming, product packaging, to brand communication, brand strategy, and corporate strategy, the "Huayuhua Method" has penetrated into all aspects of Chinese local corporate marketing; from daily chemicals, medicines, food, stationery, electrical appliances, home building materials, to catering, hotels, tourism, real estate, agriculture, industrial parks, urban marketing, publishing, and the Internet, the "Huayuhua Method" has entered all areas of local commercial competition in China today. Together with the giants in different industries, China and China have created classic cases one after another; while becoming a successful marketing consulting agency in China, it also casts a layer of legend and mystery to the "China and China Method".

In 2014, Mr. Hua Shan, the founder of Huayuhua, made his first publication of the "Huayuhua Method" and published "Super Symbols Are Super Creativity", and revised it in 2016. In 2019, a new case explanation of Xibei, Zulijian, Haidilao, Hanting and other cases were added, and the "Super Symbols Are Super Creativity (Third Edition)" was published to let everyone understand the excellent and essential marketing creative methods in China.