Outdoor sports enthusiasts: Outdoor sports people such as cyclists, mountaineers, hikers, and anglers have a high demand for cool - feeling and sun - protection gear in summer. We can cooperate with professional outdoor clubs, cycling associations, etc. to hold offline events, such as the "Cool Cycling Challenge", allowing participants to experience the headgear. Through their sharing of event photos and videos on social platforms, more people of the same kind can be attracted to pay attention.
Special occupational groups: Such as construction workers, couriers, food delivery riders, etc. work in outdoor high - temperature environments for a long time. For them, we can cooperate with relevant enterprises or labor unions to carry out group - purchase preferential promotions and provide customized services. Printing the enterprise logo on the headgear and purchasing it as an employee benefit not only meets the needs of occupational protection but also enhances the corporate image.
Fashion trend seekers: Some consumers pay attention to the fashion of products. Design headgear that incorporates popular elements and trendy patterns, invite fashion bloggers and influencers to show the collocations, and launch the topic of "Fashionable Cool - Feeling Headgear Outfit Challenge" on social media to attract the young and fashionable groups to buy.