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Scientific Advertising by Claude Hopkins (paperback) - 9781603866361 0
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Scientific Advertising by Claude Hopkins (paperback) - 9781603866361

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About this product

BrandHarper Collins Publishing

Product description

Ships from and sold by EXPERAL Singapore
Publisher: Merchant Books
ISBN 13: 9781603866361
Condition: Brandnew
Binding: paperback
Pages: 88
Dimensons: 229 x 152 x 5 | 141 (gram)
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This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business

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Casual Scientific Advertising By Claude Hopkins (paperback)
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Scientific Advertising By Claude Hopkins (paperback)
S$32.30
S$34.00
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